General Kinematics For Immediate Release
Marketing Dept.: (815) 444-3594
marketing@generalkinematics.com
FOR IMMEDIATE RELEASE: GK Launches New Product at C&D World 2018
On Monday, February 11-13, General Kinematics attended C&D World Exhibition and Conference, a gathering of C&D recyclers from around the country who attended the event to learn about up and coming trends and technology in the industry.
Debuted in the GK booth was General Kinematics’ new equipment monitoring line BARRIER™: featuring the new APEX™ and VERTEX™ units. BARRIER™ was also the kick-off presentation at the technology forum, presented by the Director of Resource Recovery, Dick Reeves. The presentation reviewed the ups and downs of reactive vs. proactive maintenance and which plan is more cost-effective. Dick then introduced GK’s new VERTEX™ unit which covers both preventive and predictive monitoring for a more intelligent maintenance routine providing accountability and longer-lasting equipment.
Later in the event, General Kinematics Global Marketing Manager, Amy Donahue-Kelley presented to the organization marketing opportunities and ideas for C&D recyclers, giving advice on what content drives followers via social media ultimately causing an increase in site traffic and expanding customer outreach.
General Kinematics would like to sincerely thank everyone who attended this event and made the 2018 C&D World Exhibition and Conference a success. We hope to see all of you next year!
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About General Kinematics
General Kinematics Corporation, incorporated in 1960, was established to market, design, and custom fabricate innovative vibratory materials handling and processing equipment. Today the company is one of the world’s largest suppliers of vibratory processing equipment, having held more than 200 worldwide patents, and is acknowledged as a major contributor to the technical advancement of vibrating equipment design and application. General Kinematics serves a worldwide customer base through a network of engineering-oriented independent sales representatives who cover major industrial markets throughout the United States. International markets are serviced from subsidiary operations and through a combination of representatives, licensed manufacturers, and strategic alliances with leading industry-specific organizations in other strategic locations. Today, over 50,000 General Kinematics units have been installed in virtually all of the world’s industrialized countries. As new process and efficiency challenges emerge, General Kinematics is uniquely qualified to address these needs with advanced technology, innovative engineering, new materials, and manufacturing techniques… all applied to improving customer productivity and profitability while meeting ever more stringent requirements. Today, GK knows no limit in our ability to provide a broad level of engineering support and capacity that other companies cannot offer. We bring a 360-degree view to the whole process picture, often supplying engineering resources our customers do not have, or do not wish to fund internally.